I'm Not Your Fiverr Designer and Why That is a Good Thing.

Let me start this out by saying, I actually have NO problems with Fiverr. They serve a good niche and provide people who can't afford to invest much in their businesses somewhere to start. 

BUT

Those clients are not my clients. 

MY CLIENTS ARE:

1. Ready to invest in their businesses and in themselves
2. Understand the importance of having a brand that not only reflects them but, just as importantly, connects to their clients
3. Appreciate the unique value hiring someone to help build your brand and your business who understand the Birth/Wellness business. It is unlike any other industry, and can't be approached the same as every other business.

Time and time again, I have had doulas especially book a discovery session with me and when we talk about their branding and I find out they used Fiverr or a similar service, I hear the same things.

1. It doesn't reflect me/my business properly
2. I don't know if it appeals to my target market
3. It looks generic and like every other doula logo.

And this is why I will never be your budget option because often, when you choose cheap, you just can't get the same level of support that someone like myself can provide. So often, when a designer hears "doula" they either don't know what that is, or they do and know it has something to do with pregnancy and "hippy/crunchy" people do it, so the logos tend to all look the same - pregnant belly, a baby or flowers. And the same can be said for other wellness professionals too. 

BUT we know that as professionals, we are all unique and we target different demographics.​

 Just like BIRTH - ONE SIZE DOES NOT FIT ALL DOULAS. 

​My goal is to help the HEART of your business SHINE through because you are your product! 
​

Every client that hires me for Branding Builds goes through a process that I have found does a terrific job at building a brand that perfectly reflects YOU and attracts your target market. It involves answer a very in depth questionnaire about your business that makes sure you understand the foundation of your business. Some clients can finish the questionnaire in a day, and others need two weeks. THAT IS OKAY. It is better to have a good understanding of the kind of business you are/want to have, then rush through building your brand with little thought.

Brand builds with me do not just include your logo. In fact, I won't work with a client who just wants to hire me for logo. Why? Because branding is more then just a logo. Aside from the visuals - that does include a logo, your specific corporate colours and your fonts - your brand is also about the personality and feeling that you want your brand to exude. Every brand build also includes a business card. From there you can upgrade to add a trifold brochure design and all your social media branded images for consistency everywhere that your brand is.

So, if you are now considering how to get started with branding or even a full rebrand, I encourage you to do your research and interview a few people. Just like I tell people when searching for their doula, you need to make sure that the person you are hiring to support your business is a match for you, just like I need to make sure that you are a match with me. If you have a very clear vision of your needs and have a strong foundation that you can easily give clear direction to a designer, then Fiverr very well may be a fine option for you. BUT, if you feel you could benefit from MORE support, from a professional who not just has the marketing and design background but ALSO owns her own doula business and understands the unique challenges that doula/wellness professionals face, then book a free discover session with me. Let's connect.

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Being a SOLOpreneur doesn't have to be so lonely.

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